Adpay

DENVER, CO and BLOOMINGTON, MN – February 15, 2013 – Adpay®, the market innovator of online and print classified solutions to the media industry; and Inergize Digital®, the leader in fully integrated digital management solutions that generate revenue for media companies on-air, online and on mobile devices, today announced the release of the official app for the 2013 Key Executives Mega-Conference. The app will be available on Apple® iPhone®, iPod touch®, iPad® and Google™ Android™ mobile digital devices.

“The Mega Conference organizers came to us and asked if we could create the app, and do so quickly,” noted Deb Dreyfuss-Tuchman, Executive Vice President of Sales at Adpay. “The app provides the full conference schedule with daily events and speakers, a dining guide of New Orleans, conference location weather information from Weather Central®, and video and image upload capability so attendees can see footage of the conference in progress. The highlight of the app is an imbedded Mega Conference social networking channel for Twitter, so users can tweet during the conference.”

Adpay, a Bronze Sponsor of the conference, also supported conference planners by training them on the app and enabling RSS feed creation templates from the Mega Conference website. Working closely with the Inergize Digital Client Services team, they created and submitted iOS, HTML5 and Android versions of the app in a record three business days.

“We approached the News Synergy™ team with an incredibly tight deadline to create the Mega-Conference mobile app, that we thought would be difficult to meet,” said Patty Slusher, Director of Membership and Programming at Inland Press Association. “The News Synergy team stepped in and guided us through the process with calmness, precision—and fast-paced efficiency. The result is an app we believe people at the Mega-Conference, and those monitoring it from afar, will find both useful and easy to use.”

“Our News Synergy platform is known for continuous innovation, branding and local control,” stated Jason Gould, Senior Vice President and General Manager at Inergize Digital. “The Mega Conference app incorporates social media, is officially branded, and we were able to ensure in a short amount of time, that both the Apple and Android versions would go live in time for the conference.”

About Inergize Digital
Inergize Digital is the leader in fully integrated digital management solutions that generate revenue for media companies on-air, online and on mobile devices. For more than a decade, Inergize Digital has done more for media companies by building their brands, generating revenue and positioning client websites and mobile apps as the leading sources of local information.

The Inergize Web CMS laid the foundation for some of the most popular media websites; the Seek it Local® multiplatform revenue solution was the industry’s first to integrate online, on-air and mobile revenue; and Inergize Mobile™ includes a tier one SMS platform and the industry’s leading News Synergy and News Synergy Deals™ mobile apps.

Small, medium and large media companies turn to Inergize Digital to do more for their businesses, including Nexstar Communications, Catamount Broadcasting Group, Fisher Communications, LIN Media, Schurz Communications, Cox Media, Sinclair Broadcast Group, Young Broadcasting and more.

For more information, please visit www.inergizedigital.com or call (952) 460-7600.

About Adpay
Adpay, Inc. is a leading provider of online solutions to the media industry. Adpay’s patented technologies deliver web and mobile solutions that unify print and online classifieds into a single, dynamic transactional classified marketplace. The Adpay Classified Network is the media industry’s largest and fastest growing classified network. Adpay customers include many of the nation’s largest media groups including: Dow Jones Local Media Group, Gannett Co. Inc., and Sun-Times Media Group. For more information, go to www.adpay.com.

From: Editor & Publisher

Bill Ferguson joins the Adpay team as Affiliate Account Manager. This new role supports Adpay’s rapidly expanding partner base to provide clients with a dedicated resource for hands-on optimization strategies and success. Bill will play a pivotal role to ensure the deployment of best practices accumulated over Adpay’s ten years of media solution innovation. In his capacity as Affiliate Manager he will be charged with further strengthening existing customer relationships.

A graduate of Towson University (MD), Bill earned his BS in Marketing. Bill’s most recent positions as Regional Director at Find-N-Save and in sales at Travidia cap twenty years serving the media industry. This time also included roles at Morris Digital Works and on the newspaper side of the industry.  His experience provides Adpay with a veteran who is adept at implementing targeted solutions and ongoing tactics to grow revenue, traffic and market share.

Deborah Dreyfuss-Tuchman, EVP of Sales said, “Bill’s passion for newspapers and his track record helping his clients exceed their goals made him stand out as someone perfectly tailored to this new position. He has been on both sides of the business, and understands our partners’ needs implicitly. Bill will be an integral member of the Adpay management team. His strong background in account maximization and collaboration will enable him to make an immediate impact both internally and externally.”

“It is an exciting and busy time at Adpay. I am eager to collaborate with their blue-chip partner base to increase success for all,” Bill stated. “Adpay is the pioneer, and clear technology forerunner for Digital, Mobile, Obituary and Print Classified solutions. I look forward to listening to our partner needs, and jumping in to make an immediate difference.”

Bill may be contacted at 706-210-8615 or bferguson@adpay.com.

Englewood, Colorado March 2012 – Adpay, Inc. celebrates its 10 year anniversary as the premier provider of integrated classified business and technology solutions for media organizations. Since its founding in 2002, Adpay has consistently enhanced their best-in-class product suite while delivering customized strategies proven to generate immediate profitability.

To usher in the next decade, Adpay has completed a new branding initiative to better reflect the company’s overall customer-centric personality and core values: innovation, service, and success. The Adpay logo was also refreshed, along with marketing communications and the entire website.

The company’s tagline, “Proven success, innovation, and excellence for over a decade” speaks to their vision: to collaborate with local media companies and to drive immediate results with superior technology, best practices, and exceptional customer service. “The goal of the rebranding was simply to more accurately align our messaging with everything Adpay is already known for—an always fresh approach to business. We’ve listened to our partners for over ten years, and they have helped us learn, grow and continue to evolve. We are committed to operate on the leading edge of creating disruptive technology in this space,” shared Mike Heene, President, CEO and founder of Adpay.

Adpay’s continuous updates ensure that they consistently set the industry benchmark for innovation. Their comprehensive suite includes the original classified marketplace with aggregated and network search, streamlined, easy-to-use online and mobile order entry tools, display ad technology and News Synergy mobile apps which incorporate deals, weather, local news content and classified search.

“In celebrating our 10th anniversary, we also celebrate our partners. They are the foundation of our success. Without their collaboration, we could not have continued to grow and evolve. Their ideas are our incubator, and we thank every one of them,” stated Deb Dreyfuss-Tuchman, EVP of Sales.

Recent platform additions include Memoriams, obituary entry designed exclusively for newspapers and funeral directors, as well as display ad building tools for real estate and automotive. All are designed to achieve immediate ROI, improve user satisfaction and to maximize Adpay’s value to its partners.

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About Adpay, Inc.
Adpay, Inc. is a leading provider of online solutions to the media industry. Adpay’s patented technologies deliver web and mobile solutions that unify print and online classifieds into a single, dynamic transactional classified marketplace. The Adpay Classified Network is the media industry’s largest and fastest growing classified network. Adpay customers include many of the nation’s largest media groups including, but not limited to: Advance Internet, Dow Jones Local Media Group, The E.W. Scripps Company, Belo Interactive Group, Cablevision Systems Corporation, Gannett Co. Inc., Morris Communications, Media General, Newport Television and Sun-Times Media Group. For more information, go to www.adpay.com.

Media Contact:
Mike Heene
(303) 268-1034
mheene@adpay.com