Denver, March 4th, 2013 – Adpay, Inc., the technology leader for online and print classified solutions to the media industry, today announced that it was chosen by The Evening Post Publishing Company to power four new online classified portals to benefit print readers and digital users. The four sites will deliver interactivity and networked search for The Charleston Post & Courier, The Salisbury Post and The Aiken Standard, as well as for the regional publication, Farm Carolina. The weekly properties will be available as part of a comprehensive marketplace search, with edition upsells configured from the publications’ packages. Memoriams, Adpay’s direct order entry network for funeral directors, will comprise a key component of the installation.

Adpay’s solutions will provide simple and easy-to-use tools for Evening Post site advertisers. The properties’ content will be searchable locally, as well as through Adpay’s pioneering Classified Network. This allows buyers from other Adpay media company partner sites to view ads on the new Low Country Marketplaces, offering a more meaningful buyer/seller experience for all involved. The installation will include Adpay’s patented Call Center upsell process and integration of web orders for print back into each of the newspaper’s Brainworks front end systems.

Post & Courier Publisher P.J. Browning states, “I was immediately impressed when I reviewed the Adpay solutions. They are able to meet our needs to integrate our dailies and weeklies with a user-friendly platform and have a keen understanding of our systems and our requirements.” According to Greg Anderson, Salisbury Post Publisher, the company conducted an extensive due diligence process and in the end, “Adpay was the clear choice” for their new integrated print and online marketplaces across the four branded sites. “We are excited about the opportunities not only for the Click-N-Buy Classifieds systems, but for increasing obituary revenues, too, with Memoriams,” stated Anderson.

“We are proud to have been selected by the Evening Post Publishing Company,” said Michael Heene, CEO of Adpay. “Their team was very clear about how they want to transform classifieds in their market, and we look forward to partnering with them to provide the results our partners have come to expect.”

About Adpay, Inc.
Adpay, Inc. is the technology leader of online solutions to the media industry. Adpay’s patented technologies deliver web and mobile solutions that unify print and online classifieds into a single, dynamic transactional classified marketplace. The Memoriams network for obituary order entry by funeral directors is the industry’s fastest-growing attack against online obituary predators. Adpay customers include many of the nation’s largest media groups including, but not limited to: Advance Digital, Inc., Cox Media Group, Dow Jones Local Media Group, The E.W. Scripps Company, Cablevision Systems Corporation, Dispatch Publishing Co., Gannett Co. Inc., Morris Publishing Group, Nexstar Television, Sun-Times Media Group and World Media Enterprises, Inc. For more information, go to www.adpay.com.

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Media Contact:
Deborah Dreyfuss-Tuchman
EVP Sales
(303) 268-1527
ddt@adpay.com

“The Mega Conference organizers came to us and asked if we could create the app, and do so quickly,” noted Deb Dreyfuss-Tuchman, Executive Vice President of Sales at Adpay. “The app provides the full conference schedule with daily events and speakers, a dining guide of New Orleans, conference location weather information from Weather Central®, and video and image upload capability so attendees can see footage of the conference in progress. The highlight of the app is an imbedded Mega Conference social networking channel for Twitter, so users can tweet during the conference.”

Adpay, a Bronze Sponsor of the conference, also supported conference planners by training them on the app and enabling RSS feed creation templates from the Mega Conference website. Working closely with the Inergize Digital Client Services team, they created and submitted iOS, HTML5 and Android versions of the app in a record three business days.

“We approached the News Synergy™ team with an incredibly tight deadline to create the Mega-Conference mobile app, that we thought would be difficult to meet,” said Patty Slusher, Director of Membership and Programming at Inland Press Association. “The News Synergy team stepped in and guided us through the process with calmness, precision—and fast-paced efficiency. The result is an app we believe people at the Mega-Conference, and those monitoring it from afar, will find both useful and easy to use.”

“Our News Synergy platform is known for continuous innovation, branding and local control,” stated Jason Gould, Senior Vice President and General Manager at Inergize Digital. “The Mega Conference app incorporates social media, is officially branded, and we were able to ensure in a short amount of time, that both the Apple and Android versions would go live in time for the conference.”

About Inergize Digital
Inergize Digital is the leader in fully integrated digital management solutions that generate revenue for media companies on-air, online and on mobile devices. For more than a decade, Inergize Digital has done more for media companies by building their brands, generating revenue and positioning client websites and mobile apps as the leading sources of local information.

The Inergize Web CMS laid the foundation for some of the most popular media websites; the Seek it Local® multiplatform revenue solution was the industry’s first to integrate online, on-air and mobile revenue; and Inergize Mobile™ includes a tier one SMS platform and the industry’s leading News Synergy and News Synergy Deals™ mobile apps.

Small, medium and large media companies turn to Inergize Digital to do more for their businesses, including Nexstar Communications, Catamount Broadcasting Group, Fisher Communications, LIN Media, Schurz Communications, Cox Media, Sinclair Broadcast Group, Young Broadcasting and more.

For more information, please visit www.inergizedigital.com or call (952) 460-7600.

About Adpay
Adpay, Inc. is a leading provider of online solutions to the media industry. Adpay’s patented technologies deliver web and mobile solutions that unify print and online classifieds into a single, dynamic transactional classified marketplace. The Adpay Classified Network is the media industry’s largest and fastest growing classified network. Adpay customers include many of the nation’s largest media groups including: Dow Jones Local Media Group, Gannett Co. Inc., and Sun-Times Media Group. For more information, go to www.adpay.com.

From: Editor & Publisher

Denver, February 14, 2013 – Adpay, Inc. and Cox Media Group (CMG) have partnered to offer a robust Classifieds platform to more than four million print and online newspaper readers in the CMG markets. CMG’s goal is to take advantage of Adpay’s layered functionality which generates new revenue streams in both print and online through Adpay’s patented Call Center upsells and Marketplace Search. The intent is also to consolidate costs with technology that is constantly updated, rather than task internal teams to stay ahead of industry trends. The new marketplaces, and their associated upsells to Top Ads, Featured Ads, Route Mapping and Aggregated Search, are intended to drive buyers to connect with advertisers in a robust search providing exposure, traffic, and ultimately, leads.Adpay and Cox Announce Partnership

CMG deployments will include the Atlanta Journal Constitution, The Palm Beach Post, The Palm Beach Daily News, The Austin American-Statesman and The Dayton Daily News. Each property requires a platform that integrates well with their new DTI cloud-based systems and is easy to use for its local advertisers. CMG chose Adpay because of their commitment to agile development methodology and consistent innovation leadership in the Classifieds space. The Palm Beach properties were the first to go-live at: http://www.palmbeachpost.com/s/classifieds

Les Psalmonds, Senior Director, Advertising at Cox Media Group, shared that Adpay was CMG’s logical choice. “They came in with a keen understanding of what we wanted to accomplish in our markets. Then, they demonstrated that their systems were proven to integrate with DTI and that their search provides all the opportunities for monetization we need.”

Adpay’s CEO Mike Heene, stated, “Cox is a highly respected media company, and we are extremely proud to have been selected as their Classifieds partner. We look forward to working with them to provide our exceptional technology and tools to extend reach and revenues in their local communities.”

About Cox Enterprises
Cox Enterprises is a leading communications, media and automotive services company. With revenues of nearly $15 billion and more than 50,000 employees, the company’s major operating subsidiaries include Cox Communications, Inc. (cable television distribution, telephone, high-speed Internet access, commercial telecommunications and advertising solutions); Manheim, Inc. (vehicle auctions, repair and certification services and web-based technology products); AutoTrader.com (online automotive advertising and Kelley Blue Book, Auto, HomeNet Automotive and Vin Solutions subsidiaries); and Cox Media Group, Inc. (television and radio stations, digital media, newspapers, advertising sales rep firms, Valpak and Cox Digital Solutions). Additionally, Cox operates Kudzu.com.

About Adpay, Inc.
Adpay, Inc. is the technology leader of online solutions to the media industry. Adpay’s patented technologies deliver web and mobile solutions that unify print and online classifieds into a single, dynamic transactional classified marketplace. The Memoriams network for obituary order entry by funeral directors is the industry’s fastest-growing attack against online obituary predators. Adpay customers include many of the nation’s largest media groups including, but not limited to: Advance Digital, Inc., Cox Media Group, Dow Jones Local Media Group, The E.W. Scripps Company, Cablevision Systems Corporation, Dispatch Publishing Co., Gannett Co. Inc., Morris Publishing Group, Nexstar Television, Sun-Times Media Group and World Media Enterprises, Inc. For more information, go to www.adpay.com.

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Media Contact:
Deborah Dreyfuss-Tuchman
Executive Vice-President of Sales
(303) 268-1527
ddt@adpay.com

Mobilize Your Classifieds

With Deb Dreyfuss-Tuchman, Executive Vice President of Sales, Adpay, Inc., Robert Granfeldt, Vice-President of Digital Media, Southern Community Newspapers, Inc.

Learn the best practices in classified advertising that generated increased traffic, ad counts and revenues for their partners in mobile, digital and print platforms. As a bonus, the webinar will conclude with an offer of a free classified evaluation by Adpay to all attendees.

Sign up for this webinar and others brought to you by the Inland Press Association  at: http://www.inlandpress.biz/webinarsfree/?ref=122012

Englewood, CO – October 12, 2012 – Adpay, Inc. promoted Melissa Clark to Vice President of Customer Operations. Ms. Clark has been instrumental in streamlining operational efficiencies at Adpay and contributing extensively to product design and management in order to meet the needs of dynamic and multifaceted media partners.

In her new position, Melissa Clark leads the Implementations, Customer Support and Quality Assurance teams. With 14 years of technical customer operations and support experience Melissa brings her extensive background to bear tackling the exciting operational challenges inherent in Adpay’s new product launches, including the most recent Memoriams release. She is also tasked with enhancing and improving all aspects of customer operations.

In her former role as Director of Implementations she oversaw the Implementation team. She personally steered complex media site integration projects, including custom work efforts for E.W. Scripps Co, Media General and Morris Communications. By revamping the internal Implementation process to utilize Project Management Institute (PMI) based methodology, coupled with a “thinking outside the box” mentality; she enabled the Implementations team to become more nimble. These enhancements improved internal process flow and external partner satisfaction.

Ms. Clark is actively pursuing a Project Management Professional (PMP) certification from PMI.  “Documenting processes, and following a protocol for all our operational tasks are a necessary part of being a successful, growth-oriented technology company,” stated Ms. Clark. “Working with our exceptional team to exceed the needs of our media partners is item one on my agenda in this new position.

Holding a degree from the University of Denver, Ms. Clark began her career in the technology industry at Rogue Wave Software. Her time there was marked by the unprecedented and tragic necessity to  assist with sensitive and timely disaster recovery support for clients affected by the 9/11 attack.

In her 6 years at Adpay, Melissa has followed a rapid yet logical progression to assume this new responsibility. Mike Heene, President & CEO states, “Her peers always looked to Melissa as a leader. Now we can take this to the next level, enabling her to truly lead in this critical role for our organization.”

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  ]]> http://www.adpay.com/press-release/adpay-names-melissa-clark-vice-president-operations/feed/ 0 http://www.adpay.com/press-release/adpay-welcomes-our-newest-team-member-bill-ferguson/ http://www.adpay.com/press-release/adpay-welcomes-our-newest-team-member-bill-ferguson/#comments Wed, 04 Jul 2012 00:13:26 +0000 jgordon http://www.adpay.com/?p=498

Bill Ferguson joins the Adpay team as Affiliate Account Manager. This new role supports Adpay’s rapidly expanding partner base to provide clients with a dedicated resource for hands-on optimization strategies and success. Bill will play a pivotal role to ensure the deployment of best practices accumulated over Adpay’s ten years of media solution innovation. In his capacity as Affiliate Manager he will be charged with further strengthening existing customer relationships.

A graduate of Towson University (MD), Bill earned his BS in Marketing. Bill’s most recent positions as Regional Director at Find-N-Save and in sales at Travidia cap twenty years serving the media industry. This time also included roles at Morris Digital Works and on the newspaper side of the industry.  His experience provides Adpay with a veteran who is adept at implementing targeted solutions and ongoing tactics to grow revenue, traffic and market share.

Deborah Dreyfuss-Tuchman, EVP of Sales said, “Bill’s passion for newspapers and his track record helping his clients exceed their goals made him stand out as someone perfectly tailored to this new position. He has been on both sides of the business, and understands our partners’ needs implicitly. Bill will be an integral member of the Adpay management team. His strong background in account maximization and collaboration will enable him to make an immediate impact both internally and externally.”

“It is an exciting and busy time at Adpay. I am eager to collaborate with their blue-chip partner base to increase success for all,” Bill stated. “Adpay is the pioneer, and clear technology forerunner for Digital, Mobile, Obituary and Print Classified solutions. I look forward to listening to our partner needs, and jumping in to make an immediate difference.”

Bill may be contacted at 706-210-8615 or bferguson@adpay.com.

Read the rest of the article on NetNewsCheck

To usher in the next decade, Adpay has completed a new branding initiative to better reflect the company’s overall customer-centric personality and core values: innovation, service, and success. The Adpay logo was also refreshed, along with marketing communications and the entire website.

The company’s tagline, “Proven success, innovation, and excellence for over a decade” speaks to their vision: to collaborate with local media companies and to drive immediate results with superior technology, best practices, and exceptional customer service. “The goal of the rebranding was simply to more accurately align our messaging with everything Adpay is already known for—an always fresh approach to business. We’ve listened to our partners for over ten years, and they have helped us learn, grow and continue to evolve. We are committed to operate on the leading edge of creating disruptive technology in this space,” shared Mike Heene, President, CEO and founder of Adpay.

Adpay’s continuous updates ensure that they consistently set the industry benchmark for innovation. Their comprehensive suite includes the original classified marketplace with aggregated and network search, streamlined, easy-to-use online and mobile order entry tools, display ad technology and News Synergy mobile apps which incorporate deals, weather, local news content and classified search.

“In celebrating our 10th anniversary, we also celebrate our partners. They are the foundation of our success. Without their collaboration, we could not have continued to grow and evolve. Their ideas are our incubator, and we thank every one of them,” stated Deb Dreyfuss-Tuchman, EVP of Sales.

Recent platform additions include Memoriams, obituary entry designed exclusively for newspapers and funeral directors, as well as display ad building tools for real estate and automotive. All are designed to achieve immediate ROI, improve user satisfaction and to maximize Adpay’s value to its partners.

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About Adpay, Inc.
Adpay, Inc. is a leading provider of online solutions to the media industry. Adpay’s patented technologies deliver web and mobile solutions that unify print and online classifieds into a single, dynamic transactional classified marketplace. The Adpay Classified Network is the media industry’s largest and fastest growing classified network. Adpay customers include many of the nation’s largest media groups including, but not limited to: Advance Internet, Dow Jones Local Media Group, The E.W. Scripps Company, Belo Interactive Group, Cablevision Systems Corporation, Gannett Co. Inc., Morris Communications, Media General, Newport Television and Sun-Times Media Group. For more information, go to www.adpay.com.

Media Contact:
Mike Heene
(303) 268-1034
mheene@adpay.com

Key Executives Mega Conference
February 27-29, 2012
JW Marriott San Antonio Hill Country Resort & Spa
http://www.inlandpress.org/